Ah, cash flow. The life-blood of a successful business. Without cash, you can’t grow, invest or pay yourself or your staff. It seems obvious, but in my work with hundreds of entrepreneurs and desirous-of-being entrepreneurs, I can’t count the number of times I’ve said, “What are your revenue streams for this month?” to be met with blank stares, stammering, excuses and a whole lot of fear.

If this is you, first of all, let yourself off the hook and have compassion for your situation. You are hardly alone in having money anxiety. Second of all, it can be remedied – IF you are willing to take some simple, albeit uncomfortable, steps toward financial solvency.

Here are 5 steps I feel are critical to a successful cash flow experience.

Step #1: Assess Your Current Financial Situation

Obvious, right? Set up a meeting with your bookkeeper (you have a bookkeeper, right?) and go over your Profit & Loss statement (P&L). I recommend your bookkeeper have at least three years expertise in using Quickbooks online. If you don’t have a bookkeeper – yet – you’ll need to do this yourself. ASAP.

Then answer these questions: What debts do you have? What products and/or services in your business bring you the most revenue? What products and/or services are losing you money? Of the items that do not generate revenue to your bottom line, do these expenses bring you more clients? (If YES, you may want to keep them!)

Finally, how much revenue do you need each month to meet all your expenses (including debt repayment) and turn a profit?

Step #2: Set Your Money Goals

What is your money goal for 2010? Now, divide that by 12. For example, let’s say you want to bring in $75,000 in 2010. That translates to $6250.00 per month. Most of you could do that with a couple of new clients, right?

Now, divide 6250 by 4. That’s $1562.50 per week. Divide by 5. That’s $312.50 per workday each working week. (I didn’t account for holidays and days off, so you may want to factor that in.)

Remember, you might earn $12,000 in one month and $6000 in another. The key is to keep meeting or exceeding your daily, weekly, monthly and yearly benchmarks. For many of you, you will do this easily, client-by-client.

Write down your goals in pencil in a simple notebook to track them.

Step #3: Determine What You Will GIVE In Exchange for the Money

How will you meet your monthly money goal? In what ways do you want to deliver your products and services in exchange for money?

For example, let’s say your monthly goal is $6250.00. You determine that you can bring in that revenue by selling 25 copies of your new e-book at $37 ($925), 4 coaching clients at $600/month ($2400) and 10 people at a one-day workshop costing $297/person ($2970). The grand total = $6295.00. Obviously, you can play with the monthly number in whatever way suits the business you are in.

The KEY to success in meeting your money goal is two-fold. You MUST have confidence in your ability to help your client solve a problem they are having AND you MUST know how to sell: online, offline and by phone.

If you have any issues sharing your work with others and asking them to consider working with you, I HIGHLY recommend you take as many sales classes as possible and make as many calls as possible to get over this fear. OR hire a gifted salesperson to do it

Step #4: Do The Money Actions First Thing In The Morning

You probably went into business for yourself to do the work you love, right? You probably LOVE helping people get fantastic, transformational results and you love adding to your expertise. For now, set that aside, knowing that those decisions are already IN YOU, a part of you.

Now, when you show up to your office each day, ask yourself, “What tasks will bring me closest to the money most quickly?” For most of us, it’s being on the phone with prospective clients, sending out an email to prospective clients or a direct mail offer to prospective clients. Other precious, important uses of your time come in the form of delivering your services and creating new products and services.

The business you are really in is attracting new clients and fabulously serving your current clients. Are you tracking where your clients come from? How many client lead generation tools are you using? (search engine optimization [SEO], pay-per-click [PPC], free newsletter, direct mail campaigns, radio/TV ads and interviews, article submissions, etc. etc.?)

Step #5: Remember Your BIG VISION

What is the purpose of the money your business generates for YOU? Maybe you want to pay off your mortgage and pay for your kids’ college tuition this year. Maybe you want to travel to India and live there for six months. Maybe you want to stop working one-on-one and create a product-based business.

Whatever your goals are for your money, write down 5 for 2010.

Here’s an example list:

1. Pay off mortgage on my home
2. Hire two new sales people
3. Donate 10% of my gross revenue to my church
4. Redecorate bedroom
5. Put 20% of revenue in long-term savings (stocks, precious metals, real estate)

Bonus Tip: KNOW “Your Purpose”

If you know your Life Purpose, determining precisely the ‘work you love’ becomes very easy. It’s a ‘no-brainer.’ Business skills, selling skills, teaching skills – all these things can be learned. But the ONE THING that ONLY YOU can do is live your life purpose. As Doreen Virtue writes, “There is no competition for your life purpose.” ONLY YOU can live it! Are you ready?

Until Saturday, December 19^th, you can receive a Life Purpose hand analysis session with me for $600 off the regular price.

Go here to order now: http://www.handanalyst.com/products.html

“The #1 Reason You’re Not Living Your BIG Vision” (… and 3 ways you can!)

Are you fulfilling the BIG vision that you know ONLY YOU can fulfill? I’ve noticed that lots of folks are NOT living their big vision. And I think it boils down to ONE THING that is so obvious, that you may just brush it aside.

So obvious that what I’m about to say may fly right over your head. In my talks with multi-multi-millionaires, they say the same thing, “Business is basic. What you’re selling may be complicated (or not), but business is business. Simple. Step-by-step. Map it out on paper and make it happen.”

Easy, right? Just make it happen. Hmmmmmmm… So if it’s not happening for you, what’s going on?

Ready for the answer?

You’re not thinking BIG enough.

I know, like duh, right? And you’ve probably heard it – oh, about a 100 times before.

Now, what do I mean by “thinking big?”

“Thinking big” gets lots of lip service, but how many people do you know personally who think big?

Let’s say you’re best friend is a gifted singer. You say to your friend, “Have you thought of creating a record? Getting a manager? Finding a way to sell your music?” And your friend may say: “I already tried that,” or “Oh, that’s a pipe dream. Accounting is a safe bet,” or my personal favorite, “Bug off! I’m happy with things just as they are.” Right. Sure you are. That’s why you sit watching “American Idol” and commenting on how you could do it so much better.

There are three ways I’ve discovered for thinking big that have RADICALLY changed my life and MY OUTCOMES.

#1 Ditch The Doubt

Before you actually even begin to think big, it’s essential to address what makes thinking big possible. You have to believe in yourself and in your right to have a dream. You must brush past naysayers without a second thought or a glance backward (this includes spouse, partner, family, friends – I don’t care who they are. Do not let ANYONE bring you down. Not anyone.) You must, must, must believe that your dream came to YOU because you are the very person to fulfill it.

If you don’t believe in yourself, no one else will either. What will it take for you to ditch doubt and get dreaming?

# 2 Decide to Day Dream

Now it starts getting fun. Allow yourself to day dream. Visualize the outcome you seek. If you dream of traveling the world, see yourself traveling to the places that spark your desire. Where is the first place you would travel? For how long? For what purpose? How do you look in your day dreams? What are you wearing? Just put yourself there in your mind’s eye. Be sure to set aside time to just hang out and dream. 30 minutes once a week minimum is a good starting point.

The dream I visualize DAILY is helping hundreds of millions of people around the world discover the work they love. Work fills most of our hours. Why should it be tedious or unfulfilling? I have created a business model that I believe will allow me to reach people all over the world. I’m doing preliminary research and it’s not even going to cost as much as I thought. I ran my idea by one tech expert and he said, “Done,” and proceeded to layout my specific vision in exact detail.

Having a prosperous business allows me to do even more to give back. This is not lip service for me. It is truly my dream. And it gets bigger. I intend to see the end of poverty and illiteracy IN MY LIFETIME. The solutions already exist. All that is needed is one person who believes it is possible and then it becomes possible for many, many more people. I am hardly alone in this belief. Maybe you’ll join me?

I simply know that my job is to leave this planet in better shape than I found it when I was born. It’s the least I can do for this awe-inspiring, unbelievable life I’ve been given.

How about you? Will you decide to dream your dream and make it real? And if you do, what will be your LEGACY?  What kind of world will you leave behind for those that follow you?

#3 Write Down Your Dream and Read It To Your Self EVERY DAY

This particular step has some kind of magic in it. Go ahead and write down your dream in vivid detail. Don’t tell me you don’t know what you want. EVERYONE knows what they want. If I asked you enough times, you would break down and admit your dream. (See step #1 if you’re still ‘confused’ about your dream.)

If you want to own a healing center, learn ballroom dancing, or move to Tahiti, write it down. If you can dream it, the way to do it exists. Reading my dream every day makes even my most tedious tasks take on great importance and a sense of fun. I know that as I fulfill the basic steps of growing my business, it creates the income to grow into even larger dreams. Your dream might be to have six children or raise llamas or join the circus. If it makes you happy, find a way to make it real.

Remember: Believe It, Day Dream It, Write It Down

Yes, it’s really that simple.

Bonus Tip #4: KNOW Your Specific Life Purpose

If you do the work you love, it will naturally express your Life Purpose. Your Life Purpose is the SECRET to your success. Do you know yours? Find out more here.

“LAST CHANCE to Coach With Baeth For All of 2010!

In Order to Transcend BEYOND YOUR LIVELIHOOD Into Living Your RIGHT LIFE!”

RE: An Important Note From Cindy Gallo, Business Manager, The Hand Analyst, Inc.

As we come to the end of 2009, we look back at what an amazing year we’ve had here at The Hand Analyst, Inc. What a year of learning, growth, healing, loving, happiness and transformation!

We look at what amazing things have come from having you with us! Baeth’s Summit last June in Las Vegas couldn’t have happened without YOU! Baeth’s two coaching programs this year couldn’t have happened without YOU. Baeth’s Hand Analysis Intensive Weekend could not have happened without YOU.  I’m sensing a trend here.

So since YOU have been right here the whole time, supporting Baeth and sending in your encouraging emails, words of wisdom, and oodles of insight, we wanted YOU to be the first to hear about what she has in store for 2010.

Baeth is only doing ONE Master Mind group this year… the Phenomenal Entrepreneur Coaching Circle [PECC] 2010.

This is unlike ANY Master Mind group she has EVER done.

This is the nitty gritty of spiritual development and personal growth, where you will claim the passionate work you love, and access the necessary business knowledge you may need: marketing, copywriting, tele-class skills, and so on – as your business requires.

Baeth has also laid out a flexible ‘spiritual curriculum’ to support you throughout the year in fully embracing the work you love – so your livelihood expresses your Life Purpose. In other words, this is BEYOND Livelihood – this is about living your “RIGHT LIFE!”

This group will only have 20 primary members. You are welcome to bring a spouse/partner or key employee to the meetings.

The screening process for this program will be thorough to ensure a harmonious group.

We have sent out a few applications to a select group of clients that have requested to work with Baeth in the past. This is why we are emailing you today.

We know there are a lot of you who would love to work with Baeth and have been waiting for the ‘right time’ or the ‘right group’.  Well folks, this is it!

This is truly going to be a LIFE CHANGING 2010!  (And your ONLY chance to coach with Baeth directly in 2010! She is planning VERY limited VIP coaching in 2011, so don’t miss out on this!)

We have already received several applications back and the spots are filling quite fast.  (Clients are already making deposits simply to hold their spots. We’ve tried telling people this in the past  – who thought we were kidding – and then they were disappointed to discover no spots were left.)

Will you be the next PECC member? Are you ready to TRULY harness your spiritual power so that you can TRULY know, live and fully unleash your Life Purpose in EVERY area of your life?

Just send an email to cindy@handanalyst.com and request an assessment application, fill it out, email it back, have a private chat with Baeth and see if this is right for you!

As a bonus for being a loyal Baeth reader, we are offering a complimentary One Hour Private Hand Analysis with Baeth if you join the 2010 PECC!  (Price is going up to $2997.00 in the new year.)

So email me right now at cindy@handanalyst.com and get ready to EASILY do the livelihood you love while expressing your “right life!”

Warmest regards,

On-Site Business Manager “The Hand Analyst, Inc.”

Cindy@handanalyst.com

P.S. Even if you’re not sure, respond to me right away at Cindy@handanalyst.com and I’ll set up a private strategy session for you with Baeth to see if the program is a good fit for you.

“Let It Go”

My Life Purpose, from my fingerprints (aka my “spiritual blueprint”), is “Successful Businesswoman and Spiritual Teacher with a Special Message for a Large Audience – With Heart.”

My core message is this: “You have a unique purpose on this planet. It’s ‘your purpose – in your hands.’ Only YOU have the power to unleash this inner potency and make it manifest in the world. Doing so is the greatest thing you could ever do.”

And while my message compels me, impels me passionately forward, there is a constant winnowing process occurring where I must let go of outmoded ways of being to embrace a new way of being. If I resist this process of letting go, the lessons come faster – and harder.

Ironically, the hardest lesson this year has been letting go.

Here’s a light-hearted example. Recently, I received the infamous “Facebook spank” and my account was disabled. I think it was because I had an increase in friend requests going out from my account. I had exported my personal mailing list and was requesting folks who weren’t already  ‘friends.’ I think the powers that be suspected my account was hacked (it wasn’t).

I may or may not get my account reinstated, but silly me – Facebook is free! I should have – if I’d been smart – backed up my friends’ list AND all the content I posted on there. Did I? No, I didn’t. I don’t own my Facebook info (and you don’t own yours either) – Facebook does. They can do whatever they want with your posted info. Not the greatest customer service policy if you ask me, but they haven’t responded yet. There is no one to talk to or call at their headquarters. Email after email request has gone unanswered. So what can I do?

“Let it go.” What will be, will be. (Put out some good energy for me, okay? I like communicating with y’all on there! And there’s always Twitter!)

The same goes for interpersonal relationships.

I went out with some friends last Friday night. We had such a good time, we decided to go out again Saturday night. Unfortunately, expectations being what they are, Saturday night was a pale reflection of Friday night. Late night pancakes lightened the mood slightly, but I was astounded at how irritated I was that the evening had not unfolded in an order to my liking.

This may not seem like much, but for me, it was a spiritual comeuppance. Broken “expectations” are usually a sign that I’m holding on way too tight to a particular mood, feeling, outcome or ambition.

These two experiences – a Facebook disappearance and a disappointing evening – seemed to be trying to tell me something. Um, maybe it’s time to “let it go.”

And let go of what else? On the physical level, I cut off four inches of my hair (right before my karaoke adventure!) and died it dark espresso with gold streaks. Ditched a lot of weight around my middle thanks to my encouraging and merciless physical trainer, Zach. Let go of tons of clothes that I no longer wear, gave our king-size custom-made futon bed to our daughter and ordered a custom-made Westin Heavenly Bed (the most comfortable bed I’ve ever slept on!). Replacing our carpet with hardwood flooring, replacing old vanities with new ones (hopefully, just the ones in our bathrooms!), and finally furnishing our barren living room.

On the internal level, I’ve embraced my Life’s Purpose more deeply. That means that the tasks I undertake on a daily level aim to express my truth and my heart. Everything I do needs to express my highest self to the best of my ability. I have released anxiety and replaced it with the quest for excellence. Doing things well, in my own way, on my own schedule is just fine. I’ve let go of being ‘good’ and accepting ‘good enough.’ I’ve let go of thinking ‘I know’ what’s going to happen. I have a vision but how that vision unfolds is part of the mystery and the joy of living.

Most of all, when the day ends, it’s time to just wrap it up and let it go. Off to slumber land, surrendered, relaxed and ready for the next adventure!

Are you surrendered to your Life’s Purpose? If not now, when? To YOUR Purpose – it’s in YOUR hands!